by sandile@adclickafrica.com | Jul 20, 2022 | Digital Marketing
Since 2016 South Africans have been vocal about the high cost of digital communication. This resulted in the #DataMustFall movement which has since received widespread media attention and support. So much so that in 2019 the Competition Commission ruled that data...
by sandile@adclickafrica.com | Jun 10, 2022 | Digital Marketing
According to Statistica, over 25 million mobile phone users in South Africa account for over a third of the population. Coupled with the ever-growing era of technology, it is imperative to not miss out on potential sales by not having a mobile marketing strategy. The...
by sandile@adclickafrica.com | May 26, 2022 | Digital Marketing
In our latest digital trends guide 2022, we highlight the many digital channels that consumers have taken to when making a purchasing decision and how to drive your marketing performance to achieve an ROI. Digital marketing gives us the marketing data we need to trace...
by sandile@adclickafrica.com | Apr 6, 2022 | Digital Marketing
Video marketing is when we use video content to present a brand, product or service. All businesses and organisations should consider how they can integrate video content into their overall marketing strategy. Video is used across several channels and at different...
by sandile@adclickafrica.com | Mar 31, 2022 | Digital Marketing
What does 2022 hold in store for agile marketers? “While we are starting to see the light at the end of the COVID tunnel, it has shaped and changed the way we approach marketing. With budgets being cut and shifted towards a digital approach, this is a trend that will...
by sandile@adclickafrica.com | Mar 30, 2022 | Digital Marketing
Did you know 80% of customers consider their experience with a company to be just as important as its products? This stat coupled with the ever-growing adoption of technology shows why it is vital for organisations to consider a customer’s journey online. Start with a...